All you have to do is tell him about your favorite grilled cheese sandwich.
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You may know actor Adrien Grenier from his roles on Entourage or the Devil Wears Prada, but these days he’s better known as a lifestyle influencer with his lifestyle brand/media studio SHFT.com. And now he’s partnered with Jarlsberg Cheese to promote their products while offering you a chance to win 22 pounds of cheese.
Why is he giving away so much cheese?
It’s part of a promotion for Jarlsberg cheese, which is promoting the hashtag #JarlsbergMelt to challenge fans to make and post their best grilled cheese sandwich. And fans that comment on Grenier’s Instagram video showing him making his cheese will have a chance to win a 10 kilogram/22 pound wheel of Jarlsberg cheese. (We looked around and those things typically go for between $350 and $450 bucks a pop.)
How can you win all that cheese?
To enter, you just have to like Grenier’s Instagram post, follow one of the Jarlsberg’s social media accounts (@jarlsberg_, @Jarlsberg_us [US residents], @Jarlsberg_gb [UK residents]), and comment with your best tips for making the perfect grilled cheese, along with your country of residence. (My tip? Always make twice as much grilled cheese as you’re expecting to eat… and that probably still won’t be enough.)
The contest will run until June 15, 2026. Winners will be chosen randomly from the comments, and must be a resident of the USA, UK, Australia or Norway.
Thoughts? Questions? Complete disagreement? Leave a comment!