Taki’s Wants To Send You To See KATSEYE

KATSEYE, the musical girl group, was formed following the reality competition show that brought the girls together called “The Debut: Dream Academy.” The winners of the contest became the six singers of the group, and, since the show in 2023, they have gone on to receive two Grammy nominations and absolutely dominate in the music industry. Their success has not gone unnoticed, and their cultural notoriety now goes beyond music.

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Just last week, the chip company Takis announced their collaboration with the KATSEYE in concert with the beginning their world tour. But, if you’re a fan of the group, this should not be coming entirely out of left field for you. There’s a history between Takis and KATSEYE that has partly defined the fan culture around the group, and now the two are teaming up to take their crossover to new heights. Let’s break down the details of this collab, shall we?

A Brief History

Like I said earlier, there’s some serious lore behing understanding the significance of this collaboration. Sure, a food company partnering with performers in some kind of sweepstakes is no foreign concept. But when that partnership is with a food brand that the performers having outwardly spoken so fondly of, then it holds a certain gravitas to their fan base, beyond the prize at the end.

KATSEYE’s Grammy-nominated song “Gnarly” is a simple example of how critical Takis are to the group’s lore. The lyrics that overlay the inexplicably catchy rhythm of the song sing out, “Hottie, hottie, like a bag of Takis.” But this collaboration is a sweepstakes, so where will the group’s collab with Takis get you?

5 Lucky VIPs

Collaborations like this always feel deeply unattainable. The prize itself sounds too good to be true. I mean, a trip to go see KATSEYE with VIP concert tickets is a dream come true for a lot of fans. But this collaboration is unique because it is not only super easy to enter (with no purchase necessary), but there will be 5 winners to the sweepstakes. And, it’s available to enter all the way until November 12 of this year, spanning the entire duration of their North American tour.

The cities included in the contest are Chicago, Atlanta, NYC, Dallas, and Los Angeles, as part of the celebration for their first-ever world tour called KATSEYE: THE WILDWORLD TOUR. And for every winner of the sweepstakes, they will be able to bring a guest with them. You and your own girl group could see the show together. They are currently taking entries through the link in the Takis Instagram bio, but act quick if you want a better chance at seeing a particular show.