New Sour Patch Kids and Swedish Fish Have a Chewy Twist

There are few things we can be certain of in this life. Now, I don’t know what you’ve heard, but for me, it’s death, taxes, and the fact that Swedish Fish are shaped like fish and Sour Patch Kids are shaped like kids. But I won’t bury the lede here: The folks at Mondelez International have gone rogue and they’re releasing new Swedish Fish and new Sour Patch Kids that are actually chews and are shaped like … well, little oblong thingies. Let’s talk about it.

Sour Patch Kids and Swedish Fish are technically chewy already—so what kind of chew will these new Chews have? Laffy Taffy? Starburst? Charleston?

Based on images of the packaging from the NACS (National Association of Convenience Stores) Show last week, both the Sour Patch and Swedish Fish chews appear to be sort of oblong in shape (like a shorter, girthier Mike & Ike), and appear to have a texture somewhere in the realm of a taffy, Tootsie Roll, or Starburst. The Swedish Fish Chews are solid, chewy candy all the way through, and the Sour Patch Ones have a “sweet & chewy” outside with a “signature sour inside” according to the packaging, which depicts sour powder (like what’s typically on the outside of a Sour Patch Kid) spilling from the center of a Sour Patch Chew. You know what they say: It’s what’s on the inside that counts, and in this case, that seems to be very true, since the sour inside is likely the main difference between the Sour Patch and decidedly non-fish-shaped Swedish Fish renditions of these fruity-looking chews.

By the looks of it, these new Chews will come individually wrapped like Werther’s Caramels, and to be honest, I am stoked that we may start seeing these in candy bowls at reception desks, office snack areas, and the coolest grandmas’ purses by the end of the year. The flavors they use for both Swedish Fish and Sour Patch are so good, and if they simply translate those same flavors over to a longer-lasting, chewier candy base, I’m all for it.

These are supposedly going to launch this coming December (yes, only a month or so to wait!), so get your chewy-candy-chewing teeth ready to chew, and your chewy-candy-buying credit card ready to buy, because if you are anything like me, you simply must know what the texture of these things is like the minute we get word these bad boys are “coming at-chew.”