Finally, Smarties Is Releasing A Line Of… Truck Accessories?

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Smarties fans have found a new way to show their love for the candy and it doesn’t involve buying another roll at the checkout counter. The colorful little sweets are heading to the driveway, thanks to a new collaboration between Smarties and Slate Auto that gives the electric truck a candy-inspired makeover.

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Smarties Is Bringing Its Pastel Colors To The Driveway

Just in time for Halloween, Smarties and Slate Auto are introducing six Starter Packs inspired by Smarties’ familiar pastel colors and flavors. It’s a fun idea for anyone who thinks a vehicle should have a little personality, even if that personality happens to be inspired by a favorite childhood candy.

Smarties has six colors representing six flavors, including orange cream, pineapple, cherry, strawberry, grape, and orange. The new vehicle accessories take inspiration from that colorful assortment, translating the candy’s look into something drivers can display on their trucks.

Each of the six Starter Packs comes with a Smarties-branded rocker decal and matching mirror decals in one of the collection’s pastel colors. There is also a rainbow Smarties logo decal that can be positioned wherever the owner wants on the vehicle, along with a Smarties Slatelet and a matching key fob cap.

Slate Auto Already Has A Thing For Colorful Trucks

The Smarties partnership makes more sense when looking at what Slate Auto is trying to do. The American company is building an electric pickup that owners can customize to suit their tastes. Buyers can change its appearance with accessories and wraps, with options that can even transform the pickup into an SUV.

The Slate Truck starts at $24,950 before applicable taxes, fees, and optional equipment. The company expects its first deliveries in the fourth quarter of 2026. More information about the vehicle and customization options is available on Slate Auto’s official website.

What Other Candy-Inspired Accessories Could Be Next?

What other nostalgic brands do you think could get the vehicle-customization treatment?

A full truck wrap inspired by Smarties could be fun for drivers who want to go all in on the candy theme. So you have a vehicle covered in colorful pastel shades with a rainbow logo across the body. It would certainly get noticed!

There is room for Slate to explore other ideas, too. Classic cereal brands, colorful snack packaging, and other childhood favorites could all inspire interesting vehicle designs. But then I think the challenge would be creating accessories that look good even to people who don’t have a particular attachment to the brand.

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About the Author

Peter Akpejeluh

Hey! I’m Peter. I’ve been writing about the food people eat, drink, and argue about online for over five years. I spend most of my time tracking menu launches, digging into internet food rumors, and convincing myself that researching desserts absolutely counts as work. When I’m not writing, I’m scrolling through TikTok or YouTube, saving recipes I’ll probably never make.

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