Smartfood Cranks Up the Heat with New Frank’s RedHot Popcorn

Smartfood popcorn might be the snack you reach for when you want chips, but there weren’t any left in the variety pack. Or maybe it’s what you eat when you’re craving a relatively healthy cheesy snack. Or maybe you’re like me and you eat Smartfood because you’re a sucker for marketing and you think it will make your brain work gooder. Well, the brand just gave us another reason to add Smartfood to our grocery list: They released a limited-edition Frank’s RedHot popcorn flavor, available only at Sam’s Club.

What is Frank’s RedHot? And what would Frank’s RedHot Popcorn even taste like?

Let’s get into it. Frank’s RedHot is a popular hot sauce made of aged cayenne red peppers, distilled vinegar, water, salt, and garlic powder. All of those ingredients make it sound like it would taste truly fantastic on popcorn. I won’t lie, I have certainly drizzled hot sauce on my popcorn before to crank up the flavor. This Frank’s RedHot popcorn would take care of that step for us, but without the sogginess factor! It’s kind of genius. Talk about Smartfood. I imagine this new popcorn will taste a bit like buffalo-flavored chips–spicy, tangy, and salty, with a hint of oiliness, and not a whole lot of sweetness.

I tried the Smartfood Flamin’ Hot White Cheddar Popcorn and loved it (Rhett & Link like it too), so I can say with confidence that Smartfood knows how to do spicy popcorn right. Will they deliver on this new Frank’s RedHot version? Will it still have any cheesiness to it? Or will it be one of their non-cheesy flavors (which do exist, I just haven’t tried them)? I may have to pop on over to Sam’s Club and find out. That is, if Sam will let me in. I don’t know the password or the secret handshake. That’s how clubs work, right? (Turns out, anyone can shop at Sam’s Club without a password or secret handshake—carry on!)