It’s new Halloween candy season, when you can reach up and pluck a perfectly ripe new gummy or dig up a fresh mini chocolate bar. Stick with Sporked, we’ll let you know which new Halloween candies are worthwhile and which are duds worthy of egging and TP-ing. The new Halloween candy we’re reviewing today? New Kit Kat Counts. Let’s get into it.
Pros: The actual shape is great. This is the most detailed Kit Kat shape I’ve ever seen—possibly the most detailed mass produced chocolate bar in general. All of the lines are so crisp and clean. He’s got pointy little ears, squinty eyes, a nose, a smile, and he even has a little skull broach holding his little cape together. Great stuff. In terms of the actual flavor and consumption experience, it’s a big Kit Kat. It’s very wafer-forward, unlike some of the other Kit Kat shapes, which have been more chocolate-heavy in my experience. So, if you love the wafer part of a Kit Kat, I think you’ll dig these Kit Kat Counts.
Cons: It’s too big. Kit Kats should be dainty. When Kit Kats are big, it’s easier to scrutinize the quality of the “chocolate” (not great) and the whole bar becomes a bit tough. Also, let’s talk about the name. Kit Kat Counts? I’m sure there are some legal reasons why they couldn’t call them Kit Kat Vampires or Kit Kat Draculas or even Kit Kat Count Draculas, but Kit Kat Counts just doesn’t work for me. If they were partnered with Sesame Street, then I’d be okay with calling these guys Counts. But as it stands, the name is just strange.
Conclusion: My quibbles aside, this is a great new Kit Kat shape (aesthetically speaking), and it’s definitely a good new trick-or-treat candy. But I won’t be missing it after November 1.
Credit: Liv Averett / Ralphs
Rating:
7/10
Sporks
What Halloween Kit Kat shape should they make next?
Hi! I’m the editor-in-chief of Sporked. I will never turn down a fresh-shucked oyster but I’ll also leap at whatever new product Reese’s releases and I love a Tostitos Hint of Lime, even if there is no actual lime in the ingredients.
Why you should trust me: I have been writing about food and beverages for well over a decade and am an avid at-home cook and snacker. I began my career writing about fine dining and recipes, moved into cocktails and spirits, and now I talk about groceries. If you can eat it or drink it, I’ve probably written about it.
What I buy every week: Trader Joe’s dried okra. Appleton Farms prosciutto from Aldi. Some sort of Trader Joe’s cheese (I’m into the aged gouda at the moment). Frozen waffles (usually the Eggo Cinnamon Toast Minis). Spindrift water (loving the Cosmopolitan right now).
Favorite ranking: Smoked salmon. Imagine me as Scrooge McDuck but instead of coins I’m diving into a vault of slippery smoked salmon slices. Pure joy. I also found some real steals in that taste test!
Least favorite ranking: Canned oysters. I had such high hopes for this but it quickly became a chore. The kitchen smelled like an uncleaned aquarium.
Thoughts? Questions? Complete disagreement? Leave a comment!
Justine Sterling
Griffin Parker
Tyler Bowers
Danny Palumbo
Strongly disagree on the name critique – the alliteration in Kit Kat Counts is deslightful.