GHOST Energy Just Brought Back Sour Strips Rainbow and Leaked Two New Flavors

GHOST Energy, one of our most collaboration-friendly energy drink brands, brought back a fan-favorite flavor this week. That’s reason enough to sound the alarm, but we’ve also got word of two new GHOST Energy flavors hitting shelves in a few months. Pop on some Ray Parker Jr. because it’s time to chase GHOSTs.

Which GHOST flavor returned to shelves this week?

GHOST has revived their very popular Sour Strips Rainbow energy drink. For the uninitiated, Sour Strips is a sour candy brand founded by the YouTuber Maxx Chewning. After five years as an independent candy brand, Hershey bought the brand late last year for a little over $75 million dollars. Maxx is still very involved with marketing for the Sour Strips brand. GHOST actually launched this year’s Sour Strips Rainbow revival on Maxx’s birthday: September 9th.

What does a rainbow taste like?

The Sour Strips website has a very confident answer to that question: “Rainbow isn’t a flavor, but who cares?” There is genuinely no flavor profile on record for this candy which means the energy drink flavor is equally ambiguous. I can at least speak to the energy drink being one of the best sour drinks I’ve ever had in a very crowded field of competitors.

What new GHOST flavors are on the way next year?

GHOST has more leaks than a cheap house in a college town suburb. It’s hard to parse through what is and isn’t legitimate, but I’m confident in the news I’m about to share with you. Per documents posted by a preeminent GHOST insider, we’ll see a limited-time-only Welch’s Cran-Grape energy drink hit shelves in January 2026. This will be GHOST’s second energy collaboration with Welch’s, following the Welch’s Grape flavor that launched this time last year.

Also in January of 2026, GHOST will launch a permanent blue raspberry energy drink—presumably to fill the void of the discontinued Sour Patch Kids Blue Raspberry flavor. That same document implies that Sour Strips Rainbow will become a permanent addition to the lineup in May 2026, but it’s far enough out that plans could change. Don’t get too attached, y’all.