For ages, if you wanted more protein in your diet, it seemed like you were largely limited to shakes and bars. Welp, that certainly wasn’t the case in 2025. Much like Dubai chocolate and hot honey-flavored everything, protein-enhanced products were everywhere. We taste tested protein water, protein waffles, and even protein ice cream, but two protein-packed products really stood above the rest. Don’t get on our case about macros—we’re talking about flavor here. With that in mind, these were the two best tasting protein-enhanced products we tried this year.
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- Idahoan Protein+ Loaded Baked Potato Instant Mashed Potatoes
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The best protein-enhanced products taste exactly like their non-enriched counterparts, and I gotta say, I would not be able to tell the difference between these Idahoan protein mashed potatoes and regular Idahoan mashers. Granted, they don’t have a huge amount of protein (a serving has 6g), but, hey, it’s double what’s in regular Idahoan varieties, and that’s something. Idahoan released three flavors of protein mashed potatoes this year, and while they’re all pretty damn good, we were partial to the variety of flavors in this just-add-water packet—smoky, cheesy, and perfectly salty.
Credit: Liv Averett / Instacart
- Wilde Chicken & Waffles Protein Chips
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Wilde’s chips aren’t made with potatoes or corn. No. They would be too carb laden that way. To make its line of “protein chips,” the brand got creative and made crispy crunchy chip-adjacent crisps with chicken, egg whites, and bone broth. I know, I know, it sounds bad—but they’ve made it work! We’d tried a few flavors in the past, but the Chicken & Waffles version is so weird it works. The seasoning is sweet and maple-y without being cloying, and it works perfectly with the savory, chicken-based chips. I mean, a chicken-flavored chicken chip just makes sense. Plus, they have 10g protein per serving while regular potato chips only have 2g. Not bad—downright good, if you’re an adventurous eater.
Credit: Liv Averett / Instacart

Runner-Up


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