Blind boxes are taking over! They’re everywhere you look. Whole trips to Japan are being financed by the promise of loading up a suitcase with blind boxes and selling them back in the United States. Every day, a new company comes out with their own version. Of all trends that I expected to make their way into the food sphere, blind boxes were low on my list. Leave it to Aldi of all places to lead the charge.
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Actual Food-Filled Blind Boxes
From June 22-25, Aldi will be giving away one of four themed mystery boxes inspired by today’s most popular food trends. That’s right―for free. Wow. Just when I thought I couldn’t love Aldi any more. Each day they’ll be dropping one of four boxes from the following list:
The Snack Blind Box: Because “Girl Dinner” should be easy. This box is made for tried-and-true snack lovers, featuring premium cheeses, dips, crunchy bites and sweets perfect for an easy bite.
The Fiber Blind Box: Meet your fiber goals without making it your entire personality. Packed with produce favorites and better-for-you picks, this box makes it easy to get more fiber into your day while keeping things delicious.
The Protein Blind Box: High-protein is having a moment and this box delivers. Filled with satisfying staples and surprising finds, it’s an easy way to discover new protein-forward favorites to keep your goals and gains on track.
The Mystery Blind Box: Expect the unexpected. Packed with a surprise assortment of ALDI fan favorites and staples, this box delivers the thrill of discovery with every reveal.
I’m wholly impressed by this entire thing. Each theme is so on point for the current trends, it’s released in a timely manner, and it’s all free! Every box is filled with a curated mix of Aldi staples and unexpected favorites that are delivered straight to your doorstep. So not only is it free but they’re delivering it to you. The care and thoughtfulness is out of this world.
This is one blind box you’re guaranteed to love what you get inside. No dupes, no disappointments, just pure pleasure. Aldi will be dropping these boxes daily at ALDIblindbox.com at 12pm ET.
Thoughts? Questions? Complete disagreement? Leave a comment!