Jimmy John’s is Kicking Off Its New Collab With This Weekend-Only Deal

I like football (the NFL kind). It’s one of the best ways to exorcise a week’s worth of frustration and rage (when you watch football, you get to shout at your TV). I’m ashamed to say I’m less well-versed in college ball, period―which is a bit ridiculous, because maybe nowhere else is the sport so like, joyfully, sometimes maniacally celebrated. 

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Lucky for me there’s a budding, beautiful sandwich-related collaboration between Jimmy John’s and ESPN College GameDay that’s perfectly timed for me to dive head-first into college-level ball (with some expert advice) and to score a limited-time deal.

The ESPN College GameDay Collab

Most of us know Jimmy John’s―one of America’s beloved sub shops. But if you’re like me, new to the world of college football, ESPN College GameDay is a traveling, pre-game show that covers Saturday college football games. It’s fun, on a different campus each week, and it’s got the kind of wild, possibly chest-painted tailgate vibe you’d hope for. 

The actual, official partnership between Jimmy John’s and ESPN College GameDay will last all season long, with Jimmy John’s now being the “Official Sandwich of College GameDay.” And that makes sense, considering the Jimmy John’s menu has the kind of affordable but filling game day type food football fans (myself included) crave (think the Toasted Roast Beef & Cheddar or the Jimmy Cubano, complete with bacon, ham, provolone, pickle, ham, and yellow mustard).

But This (Legit) Kick-Off Deal is This Weekend Only

The match-up is seriously perfect. (And hardly Jimmy John’s first collab, for that matter.) For their part, Jimmy John’s will actually be on the ground at ESPN College GameDay stops throughout the season with exclusive merch, freebies, a photobooth, and more. But what you’re really gonna want to tackle, like as soon as possible, is the three-day-only kick-off deal, starting September 3rd and ending September 6th with the “Fan Feast” available every day for just $6.99. 

Considering Jimmy John’s Fan Feast includes a sandwich (or wrap), chips, a dessert, and a pickle spear, that’s a serious deal. And it’s just the beginning. Fans (of the sub or the sport or both) can also score a limited-edition clear (i.e. stadium-friendly) tote bag at select Jimmy John’s locations nationwide. And if you’re a JJ Rewards member, the news gets even better―you can get $1 off that Fan Feast (again, this weekend only) with discount code TAILGATE.  

So, no, don’t go offsides, but hurry up and jump on this deal before it’s over!