We’ve Got Deets on the New Easter Reese’s

We’re in a funny time of year, y’all. It’s not even Christmas and stores are already preparing products for Valentine’s Day and Easter. Case in point, I just ordered myself a pack of the Valentine’s Day 2025 Red Velvet Reese’s Cups online (keep an eye out for our review soon). And a few lucky so-and-sos have already spotted the spring 2025 Reese’s Cups in select stores, which means it’s time for us to talk about it. Let’s get our chicks in a row and find out what’s going on inside this new Reese’s flavor.

What’s different about these new Reese’s?

Folks, let me introduce you to Spring Sprinkles Reese’s Cups. These new Reese’s Cups will be stuffed with peanut butter and sprinkles shaped like little eggs and chicks. This is an interesting choice since, last I checked, no one was dissecting their specialty Reese’s Cups to investigate the exact shape of the inclusions. The texture and makeup of these sprinkles isn’t yet known, but I’m hoping for a softer feel rather than a hardened candy sprinkle.

What sizes will new Reese’s Spring Sprinkles be available in?

Right now, it looks like we’ll be able to try this new Reese’s seasonal variant in Big Cup and Miniatures. As a devout believer that Reese’s Miniatures are the best size of Reese’s Cup, I’m happy to see it get some seasonal love. That said, I’ll probably be cutting open a Big Cup to check out the sprinkles shapes. This is a great choice on Reese’s part; few retailers sell both Miniatures and Big Cups, but pretty much every retailer sells one of the two. This product is going to be so available.

Where will I be able to get new Spring Sprinkles Reese’s Cups?

In one word: everywhere! These new Reese’s are not exclusive to any particular retailer. You’ll be able to find the new Reese’s Miniatures in the Easter/spring candy section of grocery stores far and wide. The Big Cups should have plenty of placement at gas stations, convenience stores, and other standard candy-eries. Per Candy Hunting, the Big Cups are already beginning to pop up at locations like Sheetz. Keep your eyes open—and don’t count your chicks (sprinkles) before they hatch!