There’s been a lot of food merch this year. There always is! For a lot of people (a lot of people being us), merch is all part of the fun of the modern food world – and yeah, we may not buy it all the time (hey, we may not be able to AFFORD it a lot of the time), but we like it when it pops up.
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This year, a couple of different merch offers have caught our eye for various reasons. Here are our favorites of 2026.
Poppi’s Travel Merch
Poppi’s collaboration with BÉIS last month stood out for its slightly left-field nature: Instead of the drinks brand putting out sandals or T-shirts, it opted for luxury travel merch that felt tailor-made for summer. Amongst the items were carry-on rollers that started at a fairly eye-watering $278, totes, and charms.
Now, I’m gonna be honest: I didn’t think about buying any of these for one single second. I don’t have that kind of money to spend on luggage! I did, however, appreciate that Poppi was doing something different – and the merch itself was very cute.
Dr Pepper’s Creamy Coconut Merch
I keep coming back to this one. Dr. Pepper’s Creamy Coconut merch drop, which followed the re-release of the Creamy Coconut flavor, was a good example of how to make the most of a moment while also releasing items that people might genuinely use. The resort towel was a particularly nice touch: An item that announces your love of Dr Pepper, that also has a practical function, that also looks good. Big fan.
Jack In The Box World Cup Merch
Can we talk about classy? Jack In The Box’s collaboration with streetwear brand The Hundreds was a deft move from the fast food chain. Building on its earlier partnership, this collab saw them release a vintage soccer-inspired collection, complete with jerseys and a panel cap. What I really liked about this one was that it felt like it went beyond standard restaurant merch and actually aimed for something that you could wear on a day-to-day basis, with items that exuded genuine quality. More of these, please!
Mountain Dew’s Walmart Merch
What can I say? I love a snuggie, I love slides, and I love clogs – and this collection had it all. Mountain Dew’s Walmart-exclusive merch drop back in April didn’t exactly reinvent the wheel, but you know what? It was fun, it was affordable, and it gave you a couple of options to wear around the house. You always need some slides to take the trash out, and you wanna have a pop of soda-inspired style while doing it, right?
Thoughts? Questions? Complete disagreement? Leave a comment!