Coca-Cola Move is the newest addition to the Coke family, and the newest release from the brand’s Coca-Cola Creations line. Remember Coke Dreamworld, which supposedly tasted like the “technicolor tastes and surrealism of the subconscious”? Or how about Coke Starlight, which tasted like regular Coke but with a “subtle cooling sensation”? Those are all Coca-Cola Creations (as is that Marshmello Coke that didn’t taste like marshmallows).
This new Coke flavor, the brand’s second artist collab, was co-created with Spanish popstar Rosalía. Coca-Cola is calling it an “homage to all the versions of ourselves that coexist within us, and that forms our very own personality.” I don’t know what that means, but let’s try it! Coca-Cola Move is available for a limited time only, so get yours before the latest Coca-Cola Creation moves on for good.
Coca-Cola says that “Move is a tribute to the different faces of transformation.” That is confusing to me. They also go on to say that this new Coke flavor mixes the “familiar Coca-Cola taste with both bold and delicate flavors.” Also extremely vague.
Once I tasted this soda, I began to understand the ambiguity because the flavor itself is vague. I don’t really understand what I’m tasting when I drink it. It’s very, very sweet. That’s most of what you get in terms of taste. Maybe it’s cotton candy flavored? Maybe a little coconutty? I can’t tell. It’s not necessarily bad, but I can’t say I like it either. I certainly wouldn’t buy it over a regular or Cherry Coke.
Jordan is an L.A.-based writer and comedian who believes all food should come with extra sauce. When they're not writing for Sporked, Jordan is at the movies or sharing an order of french fries with their elderly chihuahua.
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