Eggo Now Makes Toaster-Optional Waffles

We’ve done it folks, we’ve reached the future. Eggo, the ever popular toaster-waffle-making GOAT, has finally decided to offer us a non-toastered waffle: the Eggo Grab & Go Liège-Style Waffle. “What is this waffle?” you may be asking. “And what do I do with it if I’m not toasting it?” You may even find yourself feeling lost. Like your waffle has been removed from your toaster, and now nothing makes sense. Well, as the saying goes, an Eggo without a toaster is like an egg without a frying pan; only thing left to do is boil it. 

Nah, I’m just kidding, it turns out you still can toast these waffles, you simply don’t have to, and that is a first for our buddy Eggo. 

These grab & go waffles are inspired by a popular Belgian street food (Liège Waffles) and quite honestly sound like a pure delight. The Eggo version comes in two flavors, Buttery Maple and Strawberry, and are made of “golden brioche dough […] baked through with crunchy bits of pearl sugar.” Wowie wow wow. Also, since you’re probably still wondering, yes, these lovely brioche waffle creations come frozen. They can either be thawed (which supposedly takes less than an hour, hello breakfast) or toasted (because it is Eggo, after all).

In a fascinating twist, Eggo has indicated that the target audience for these waffles is parents, not kids. Their goal is to provide a “convenient, mess-free breakfast option” that could be eaten on-the-go since parents often report having to skip breakfast and sacrifice their mornings in order to make sure their kids are able to get to school on time and eat a good breakfast. Oh, Eggo, you thoughtful little waffle company, you. However, as much as these waffly lookin’ treats are marketed to parents, that’s not going to stop me from trying them out as soon as I have the freezer space. Honestly the fact that they are marketed to adults makes me feel a little less self-conscious about buying them, as they almost look too delicious to be breakfast. Though, lets be real, I was going to buy them either way, ‘cause no way was I about to leggo my Belgian Liège-Style Eggos.


About the Author

Jessica Block

Jessica Block is a freelance contributor to Sporked, a comedian, a baker, a food writer, and a firm believer that Trader Joe's may just be the happiest place on earth. She loves spicy snacks, Oreos, baking bread, teeny tiny avocados, and trying new foods whenever she can. Also, if you give her a bag of Takis she will be your best friend.

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