New PepsiCo Meat Sticks: Good Warrior Launch

Pepsi may never be quite as popular as Coke, but PepsiCo is at the top of their game, keeping with the trends by releasing products like Prebiotic Pepsi, Protein Doritos, and lower sugar Gatorade. Heck, they’re even lowering prices to encourage folks to buy their products. And now PepsiCo is getting into the booming biz of meat sticks in order to stay relevant to today’s snackers.

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PepsiCo launches Good Warrior meat sticks

Meet PepsiCo’s newest brand: Good Warrior, a line of meat sticks. The sticks have 10g of protein, no sugar, and are 100 calories per serving. As with so many new snacks these days, they’re also made without artificial colors or flavors.

What are the flavors of Good Warrior meat sticks?

The brand is launching with two flavors: Original and Jalapeno Pepper. The beef sticks are made with grass-fed and finished beef.

Why is PepsiCo making meat sticks?

PepsiCo told FoodDive that the brand was created in response to customers’ desire for more protein in their diet. According to FoodDive, “86% of Americans are looking to add more of the nutrient to their diet,” and sales of dried meat snacks (not jerky) went up more than 10% in 2024.

Is this the first time PepsiCo is making meat sticks?

PepsiCo has plenty of experience with dried meat. The company has collabed with Jack Link’s to release versions of their dried meat products in flavors like Doritos Spicy Sweet Chili and Flamin’ Hot. PepsiCo also helped to launch Beyond Meat jerky. But this is PepsiCo’s first entry into the “premium” dried meat market.

When are these new meat sticks available?

Right now! Good Warrior officially launched in March of 2026, so keep an eye out for them at your local grocery store. You can buy single sticks for $2.99 or 8-count packs for $19.99.

Snap Into Something Else: We Ranked the 11 Best Beef Sticks

About the Author

Hi! I’m the editor-in-chief of Sporked. I will never turn down a fresh-shucked oyster but I’ll also leap at whatever new product Reese’s releases and I love a Tostitos Hint of Lime, even if there is no actual lime in the ingredients. Why you should trust me: I have been writing about food and beverages for well over a decade and am an avid at-home cook and snacker. I began my career writing about fine dining and recipes, moved into cocktails and spirits, and now I talk about groceries. If you can eat it or drink it, I’ve probably written about it. What I buy every week: Trader Joe’s dried okra. Appleton Farms prosciutto from Aldi. Some sort of Trader Joe’s cheese (I’m into the aged gouda at the moment). Frozen waffles (usually the Eggo Cinnamon Toast Minis). Spindrift water (loving the Cosmopolitan right now). Favorite ranking: Smoked salmon. Imagine me as Scrooge McDuck but instead of coins I’m diving into a vault of slippery smoked salmon slices. Pure joy. I also found some real steals in that taste test! Least favorite ranking: Canned oysters. I had such high hopes for this but it quickly became a chore. The kitchen smelled like an uncleaned aquarium.