Think about it, what’s better than a limited-edition flavor between two of your favorite companies? Well, it is a limited-edition launch of a full menu between your two favorite companies, of course. Baskin-Robbins and Oreo are teaming up to do exactly that. And with National Ice Cream Day just on the horizon, they’ve announced their new menu just in time.
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The limited menu consists of two ice creams and four dessert styles and is launching on July 19th, National Ice Cream Day. It will be available in stores nationwide for a week long celebration with lots of chilled excitement to keep us cool and satisfied this summer season.
It’s Oreo Ice Cream Galore
Leading the menu launch between Oreo and Baskin-Robbins are their two limited-edition ice cream flavors. The first is called Brookie Batter and is a combination of brownie batter and brown sugar ice creams, with mix-ins of chocolate chip cookie dough, brownie dough pieces, rich brownie batter swirls and Oreo cookie pieces. The second flavor is a nostalgic fan-favorite, Oreo S’mores. The ice cream base is a swirl of toasted marshmallow and graham cracker ice creams, and mix ins for this one are a chocolate cookie swirl and Oreo cookie pieces. They’re pretty classic flavor profiles, but these companies know how to keep the mundane exciting with plays on texture and form.
The Full Collab
What makes this launch so exciting is that it extends beyond the launch of two limited-edition flavors. For this collection, Oreo and Baskin-Robbins decided guests should be able to enjoy these summer treats as different forms of ice cream desserts. There will be a Brookie Batter Sundae available using the new ice cream flavor, an Oreo S’Mores Shake using the returning classic, and two different kinds of Oreo ice cream cakes. No matter what your favorite kind of Baskin-Robbins treat is, this collection has something in it for you too.
Discounts are available for Baskin-Robbins rewards members special to this collection as well. Members can get five dollars off any purchase over $20 from July 19th to the 25th. And July 26th will offer members buy one get one single scoops for the day. If you’re a fan of Oreos and ice cream, there’s really no reason not to try out something from this sweet deal.
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