Butterbeer Is Coming to a Cinnabon Near You

Butterbeer is everywhere, and it’s been that way for a minute. The Harry Potter-born flavor, which is kinda like butterscotch with stronger notes of caramel and cream, was every snack company’s flavor of choice last year, and in 2026, it’s been showing up in coffee creamers and in dupes at Disneyland. We live in a buttery, beery world, and we merely bear witness to its continued rise.

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Now, butterbeer is going even more mainstream, as it makes its way onto the Cinnabon menu as part of its new Harry Potter-themed items. You’re going to want to hop on your broomstick if you want to try them, though – they won’t be around for long. Here’s what’s cookin’.

Cinnabon + Harry Potter = Butterbeer Cinnamon Rolls

Cinnabon’s new Harry Potter collab was announced yesterday in a press release from the restaurant, with its new items arriving in time for “Butterbeer Season.” Truth be told, we didn’t know that it had its own season now, but we digress. “We are thrilled to be the first US restaurant brand to join Butterbeer Season and bring a touch of wizarding world magic to our bakeries,” said Cinnabon’s chief brand officer, Urvi Patel. “By pairing our signature cinnamon rolls with the nostalgic flavors of Butterbeer, we’re giving fans a completely new way to experience the iconic flavor.”

As for what customers can get, Cinnabon has two new items to try, and they are:

Butterbeer-flavored Classic Roll – A combo of Cinnabon’s iconic cinnamon roll with a Butterbeer-flavored frosting. Whether you’re getting it as a solo bun or a multipack, it comes in limited-edition Harry Potter-themed packaging.
Butterbeer-flavored Chillatta – a blended drink, which mixes butterbeer flavor with “vanilla goodness.” For the avoidance of doubt, it looks like a milkshake with a whipped topping.

When Are These New Items Available?

Well, we did say they wouldn’t be around for long, and we mean it. These new menu items drop on May 4, and they’ll only be available through May 17.

Rewards!

To mark the release of these new butterbeer-flavored goodies, Cinnabon is also offering nearly a thousand customers a lil’ perk. From May 4, if you input the promo code Platform934 into your Cinnabon app, you might get $2 off a Butterbeer Bon. The only caveat is that you have to be one of the first 934 customers to do so.

Oh, and if you head to this link between May 4 and 17 and sign up, you could be one of 50 customers who win a Harry Potter-themed Cinnabon shirt, or one of 10 people who win free Classic Rolls for a year. It should be said that Cinnabon is only offering one per week here, so you get 52 rolls, but hey, 52 free rolls? We’re not gonna turn that down.