We always love to see two brands teaming up together to give us new, innovative ideas and products. So when Campbell’s sent me an email to tell me about a new spin they were putting on Campbell’s Chunky Chicken Noodle Soup (ranked our favorite Campbell’s Chunky soup), I was over the moon ecstatic. Campbell’s is no stranger to the concept of a team-up soup collaboration, previously releasing soup flavors with Old Bay and Pabst Blue Ribbon and this collaboration looks to take a step even further into the world of soup innovation.
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Campbell’s Chunky x Buffalo Wild Wings
You read that correctly, Campbell’s is teaming up with one of America’s favorite buffalo wing restaurants, Buffalo Wild Wings, to pair up the fan favorite soup with the fan favorite wing flavor―introducing Campbell’s Chunky Buffalo Wild Wings Parmesan Garlic Chicken Noodle Soup! (Say that five times fast.) Campbell’s wants to continue raising the bar on what’s possible in soup and Buffalo Wild Wings is the next chapter of that innovation strategy. The newest edition of Campbell’s Chunky will be rolling out to retailers nationwide beginning this month―June 2026―for the low price of $3.79.
Why Garlic Parmesan?
Buffalo Wild Wings Brand President Tristan Meline noted that “Parmesan Garlic has long been a fan favorite and this collaboration gives consumers a new way to discover the brand before coming in to join us at B-Dubs for the full experience.” We tend to agree with Tristan, too, as Buffalo Wild Wings’ Parmesan Garlic sauce has been featured on not one, but two different wing sauce rankings! You can’t deny the math! Plus, garlic and parmesan are a perfect fit for chicken. If there was any flavor of wing sauce one might be selecting to pair with Campbell’s Chunky Chicken Noodle Soup, Garlic Parmesan feels like the most natural. Sometimes brand collaborations can feel forced when the involved brands have absolutely no connection with each other, but this feels like a natural connection to me. I can see and respect the vision! As more of the summer gets spent indoors with the A/C on, comfort-food cravings aren’t waiting for the fall―bold flavors don’t follow a calendar. That’s some food logic that I am more than happy to get behind and I am personally keeping my eyes out for the opportunity to give this a try!
Thoughts? Questions? Complete disagreement? Leave a comment!