Every New Reese’s Cup Flavor of 2025, Ranked Worst to Best

This year has delivered plenty to talk about: a government shutdown, a Kelce/Swift engagement, and, most importantly, a flood of new Reese’s cup flavors. Today, we’re focusing on the truly crucial ranking: every new Reese’s Peanut Butter Cup that came out in 2025, from worst to best.

Reese’s Peanut Butter Pie

Having built an empire on combining chocolate and peanut butter, you might think that this new Reese’s flavor would have been a slam dunk. It hurts to be wrong. Our reviewer, Griffin Parker, had to really reach for pros, but only mustered that the “cookie pieces” were not made with wheat. As for the cons? The chocolate flavor is off, the cookie pieces are too hard, and they smell as bad as the taste. Here’s a game: read the reviews on the company website and take a shot of water (this is a family place) every time Hersey’s responds with “We’re sorry to hear that this product didn’t meet your expectations.” This is what we’d call a peanut butter bummer.

Reese’s Spring Sprinkles Big Cup

These are a little like if you have a great brownie with a bunch of eggshells in it. The surrounding treat is delicious, but it’s alarmingly crunchy. It’s the big cup we know and love, but with the addition of spring sprinkles, which were a curious choice. They’re shaped like eggs and chicks—who is taking the time to look at these things while eating? They’re also quite hard, to the point where we wonder if Reese’s is trying to send us a message by purposely putting obstructions in the cup. Like when you put rocks in a pet’s food bowl to slow down their eating. Do you not want us to inhale your product, Reese’s? Let us give you our money!

Reese’s PB & Grape Jelly

These are best for the die-hard Reese’s lover who’s trying to trick their friends into thinking they branched out. This is to say that these are pretty good, but mostly because they’re practically indiscernible from the regular big cup. What little grape jelly there is just adds the tiniest bit of mustiness. These might do better on an Erowhon shelf with the branding “kissed by a bottle of fine, bold Burgundy” and a $20 per cup price tag, but we won’t be seeking them out as is.

Reese’s Red Velvet

These are very tasty. The stitched-together candy uses the strategy of “top half flavored creme, bottom half milk chocolate,” and it tastes good. However, it does not really taste like red velvet, which is “a mixture of vanilla and a dash of cocoa, plus more vinegary tartness than you might find in a typical cake.” The candy coating is too close in flavor to the classic chocolate to pull that off, but if there was a way to incorporate a cream cheese frosting, then we’d really be on the road to something beautiful.

Reese’s PB & Strawberry Jelly

PB & Grape Jelly, take notes. This flavor has a clear layer of actual jam (or something jam-ish enough) in the cup, which itself tastes of genuine strawberry instead of blinding sweetness. There’s not quite as much in there as we’d like, and the texture is a little solid for us, but this is still a good treat. Worst case, get a jar of Smuckers and dip this sucker in there. Problem solved.

Reese’s Oreo

This is what we’re talking about, Reese’s! This variety features a half white chocolate and half milk chocolate cup, which both visually drives home the cookies and cream combo, and actually tastes good. It also has the addition of chocolate cookie crumbles inside the peanut butter filling. Oreo! Cookies! In! The! Peanut! Butter! When it comes to inclusions in PB cups, this earned our accolade of “the best one to date.”