If I were in charge of things, April Fools’ Day would be canceled this year. Each and every day, we’ve been exposed to wow-this-can’t-possibly-be-real-life levels of ridiculous bullshit—and that’s not even counting the AI hoaxes that threaten to destabilize our increasingly tenuous grasp of reality. Good news for packaged food brands: I’m not in charge of things, so the April Fools’ Day high jinks are going off without a hitch today. Here are some of the April Fools’ Day pranks that have disturbed what remains of our peace today.
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Baskin Robbins Ice Cream “Soup” in a Can
Do you prefer your ice cream in liquid form? Well, Baskin Robbins canned ice cream “soup” is for you.
Halls Grandma’s Purse Flavored Drops
There’s always a cough drop floating around at the bottom of grandma’s purse. Halls cut out the middleman (er, woman) and came up with “Grandma’s Purse” flavored lozenges.
Pop-Tarts Cheddar Bay Biscuit Toaster Pastry
Okay, well, now I actually want these, you monsters. Pop-Tarts made with Red Lobster Cheddar Bay Biscuits and stuffed them with cheese? I’d take these over Super Stuffed Pop-Tarts any day.
Premier Protein x Claussen Protein Pickles
Crunchy Claussen pickles with a pop of protein. Given the rate at which high protein products are proliferating, I give it a couple months before these are real.
Dole Whiff
Dole came up with “farm-fresh fruit air” in a convenient can for sniffing. The four flavors are Mango Sunrise, Pineapple Harvest, Banana Breeze, and Strawberry Dream. It’s like LaCroix for your nostrils.
Omaha Steaks Pocket Steaks
A freshly cooked steak right in your front pocket. They’re available (not really) in medium rare, medium, and rare, but specifically not well done—sorry, DJT!
Stella Rosa Pickle Wine
I mean, I’ve personally consumed pickle flavored jelly beans, pickle flavored cupcakes, and pickle flavored cheese—I’ll be the last person who’s surprised when they actually release pickle wine.
Top Ramen x Butterfinger
Picture it: a bowl of noodles with a rich peanut buttery glaze and crunchy Butterfinger bits in the mix. Again, I’ve already had ramen that tastes like pancakes, dill pickles, and s’mores. You can’t shock me!
Father’s Cookies
You know Mother’s Cookies, those sugary, coated animal crackers with the nonpareils scattered atop them? Well, they’ve envisioned Father’s Cookies, which are basically the same but shaped like power tools and video game accoutrement. Clever!
Keebler Hollow Tree Toothpaste
Ever wanted to brush your chompers with the fudgy icing on Keebler Fudge Stripe cookies? No? Tough! This stuff comes in five made-up flavors: Fudge Fresh, Elf Enamel, Cookiepaste, Shortbread Shine, and Brownie Brush.
Cup Noodles Heatless Curls Kit
Cup Noodles has already come out with so many insane noodles, they went ahead and created an April Fools’ Day product that isn’t even food: a heatless curls kit to make your tresses look like beautiful noodles. Justin Timberlake circa 1998 coded.
Thoughts? Questions? Complete disagreement? Leave a comment!