Every World Cup Food and Drink Collab Coming in 2026

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The 2026 World Cup starts on June 11, which gives us just over four weeks to reach maximum hype levels. And you all know the way that we like to do that: Through food and drink. More specifically, through food and drink collabs – and my word, there are a lot of them this year. 

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So many, in fact, that we decided to do a roundup of every World Cup collab out there so far. We’ve already discussed a lot of them, but consider this your primer for the upcoming months. 

World Cup Collabs

Lay’s

Let’s start with one of the biggest, if not the biggest, World Cup collabs out there. Lay’s is releasing dozens of flavors for the World Cup in countries all around the world. These include a fan-favorite flavor returning, in the form of Argentinian Style Steak with Chimichurri, as well as Wavy French Onion Soup chips and Brazilian Style Garlic Sauce Lay’s. Yuuuum.

Powerade

Powerade has come out with three flavors for the World Cup, which hit stores a few weeks ago. Blood Orange Kick, White Grape Wave, and Cold Berry Burst are all now up for grabs. We invite you to kick back with them. He he. 

Chips Ahoy

The cookie brand has also gone for three new flavors in celebration of the soccer tournament, and each of them features a player on the packaging. Its Chewy Chocolatey Churro cookies have Alex Morgan, its Chewy Dulce de Leche cookies have Sophia Wilson, and its Crunchy Red, White and Blue Candy Blasts have Christian Pulisic. These are all out now. 

Kellanova

A huge array of Kellanova brands is getting on the World Cup train with limited-edition snacks. We’ve got…

  • Pringles: The chip brand has revealed that its Spicy Loaded Nachos flavor is back for the tournament. Unrelatedly, but just as deliciously (we hope), it’s also got a new Italian Meatball flavor. Meatballs…shaped like soccer balls…you see how we got there on this one. 
  • Cheez-It: These guys are coming out with a Flags & Stars variety (basically, Cheez-Its shaped like flags and stars), and a Chili Cheese Dog flavor.
  • Pop-Tarts: The breakfast pastry has a Star-Spangled Blueberry flavor in town, which in effect doubles as a World Cup option and a celebration of the 250th anniversary of the nation.
  • Rice Krispies: Again, a twofer here, with its Red White and Blue Sprinkles Treats. Patriotism and football celebration, in one. 
  • Town House: The cracker brand has a Star-Spangled version, which is, like Cheez-It’s Flags & Stars variety, a flag-shaped form of the cracker.

Kraft Mac and Cheese

Everyone’s favorite boxed mac and cheese (well, not everyone’s favorite, but some people’s favorite) has a Soccer Shapes edition, which transforms the pasta pieces into little balls, boots, and pitches. Out now.

BuzzBallz

This one’s hot off the press here at Sporked: BuzzBallz has just announced eight new cocktails, released in honor of the World Cup, in a load of fun flavors.

Casamigos

As the official margarita of the World Cup, Casamigos had to do something – and it’s brought out two new crafted cocktails, a Classic Lime and a Spicy marg, so you don’t have to worry about mixing drinks during a tense penalty shootout. 

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About the Author

Jay Wilson

Hey! I'm Jay. I'm a freelance content writer and copywriter based in London. I've been writing on all things food since 2020, starting out in features and then gradually covering pretty much everything in the food world. Alongside Sporked, my words can be found over at Daily Meal and Foodie. I can often be found waxing lyrical about the joys of a good doner kebab.

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