Target is like that one aunt who has a sweater for every holiday. Target is always ready with a seasonal color scheme and a festive treat. And Valentine’s Day at Target is no exception. The seasonal aisle is practically bursting with all manner of strawberry-flavored this and pink-sprinkled that. It’s easy to become overwhelmed and overcome with the vapors from so many options. Lucky for you, every year we buy up the seasonal section and try every treat they have—we’re talking Target Valentine’s day chocolate, candy, cookies, gummies, and even sweet snacks. Out of all the Target Valentine’s Day nibbles we tried, there are four that stood out this season. Here they are, the best Target Valentine’s Day candy and sweet delights, in all their pink, red, and white glory.
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- Valentine’s Red Velvet Milk Chocolate Pop
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This Target Valentine’s Day chocolate pop is kitschy, huge, and impractical—and that’s why I fell in love with it. Where else are you going to find a Kardashian-sized pair of milk chocolate lips to hold up to your face and take a selfie with? I know we’re talking Target Valentine’s Day treats, but this is a perfect party favor for Galentine’s day gatherings, in my humble opinion. Plus, it actually does taste like red velvet. (But, uh, warning for the men out there: Don’t buy these for your girlfriend. They will not appreciate the gesture.) —Ariana Losch
Credit: Liv Averett / Target
- Strawberries & Creme Indulgent Trail Mix
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I have to say, I was skeptical of this sweet trail mix. I imagined it would be overly saccharine and taste far too much of fake strawberry. But I can admit when I am wrong (I’ve had a lot of practice). The mix of candy-coated cranberries, cookie bits, frosting-covered pretzels, almonds, M&M’s, and “shimmer coated pretzel balls,” is sweet, salty, and crunchy. The pretzels taste a little bit like frosting-covered animal crackers, complete with crunchy sprinkle spheres. And there are unidentifiable buttery salty bits that contrast against the strawberry flavor that appears throughout the mix. If you are a strawberry flavor fan, you will totally love this trail mix. But even if you’re a skeptic like me, you’ll like it, too. —Justine Sterling
Credit: Merc / Target
- Sour Champagne Bottles
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Finding out that Target didn’t bring back their Peach Gummi Hearts this year (our second favorite Target Valentine’s Day candy from last season) was a bit of a bummer, but these lemon and strawberry Sour Champagne Bottle gummy candies more than make up for it. They have a potent coating of crunchy sour candy dust that really hits. Underneath the sour, each tangy and sweet lemon and strawberry gummy also tastes a little bit like champagne. They’re fun, festive, and unique. (They have a slight Swedish candy toughness, though, in case that’s not really your thing!) —Ariana Losch
Credit: Liv Averett / Target
- Valentine’s Crunchy Clusters
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I don’t want to tell you how many of these clusters I ate. I couldn’t stop myself. They’re so good. Why aren’t people running to Target right now to buy out an entire shelf of these? They should be a cult Target Valentine’s Day favorite. Each individual cluster is composed of salty, crunchy pretzels, chewy, buttery-rich caramel, frosting, and little sprinkle balls. If you want a festive V-Day treat that isn’t straight chocolate or strawberry flavored, this is the best of the best. It’s only January as of this writing, but these Target Valentine’s Day snacks might be one of the best things I’ll eat all year. —Justine Sterling
Credit: Merc / Target
Best for Galentine’s Day
Best Strawberry Flavored
Best Gummy Candy
Best of the Best
Other Target Valentine’s Day candy we tried: Love’s Arrows, Chocolate Chunk Cookies with M&Ms, Heart Sugar Cookies, Strawberry Mini Hearts Covered Pretzels, Strawberry Gummi Hearts, You’re Toadally Awesome Milk Chocolate Hearts, Valentine’s Collection Assorted Chocolates, Valentine Exchanged Pack Milk Chocolate Bars with Popping Candy, Strawberry& Chocolate Sandwich Cookies, Strawberry Shortbread COokies, Red Velvet Creme Fillled Cookies, Marshmallow Hearts, Cupid’s Arrows, Milk Chocolate Heart Candy Pop
Thoughts? Questions? Complete disagreement? Leave a comment!